A Comprehensive Roadmap for Your Next Chapter 

Learn how to turn your side hustle into a business you can bet on.

Find out If It's A Fit

In 6 months, you'll build a foundation you can confidently move forward from:

The Business

Your Customer

Your Offer

The Value and Pricing

Customer Acquisition and Delivery

 

The Evidence

Customer Conversations

Offer Tests

Sales

Revenue

 

The Pivot Plan

 A "Greenlight" Checklist

6-month New Business Runway

90-day Job Exit Steps

 

 

The Pivot Plan is for you if:

  • You have a side hustle, service, creative practice, coaching offer, consulting skill, or small business idea that you want to take seriously.
  • You want to leave your job eventually, but you do not want to make a reactive decision.
  • You need a clear business plan, not more scattered advice.
  • You want to build something sustainable, spacious, and aligned with the life you actually want.

 

What is included

  1. Step-by-step Pivot Plan curriculum
  2. Weekly group calls with AnaĂŻs
  3. Pivot plan community group chat
  4. Guided worksheets and planning templates
  5. Offer, numbers, visibility, and exit-planning exercises
  6. A complete, personalized 90-day pivot planning framework

 

Duration: 6-months + ongoing support options

Support: Online roadmap, weekly group calls, community group chat

 Payment options: Payment plans and scholarships available (contact Anaïs)

Before

  • I know I want something else
  • I have an idea
  • I think people are interested
  • I don’t know if it’s safe enough to bet on this

After

  • I know what I could do instead
  • I have evidence it’s viable
  • I have paying customers
  • I have a plan I can rely on to leave my job

Rachel 

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Jaya Sri

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Leela

"She offers tools, witness, and a steady, reliable presence you can count on as you grow not only your business, but your capacity to lead it in a way that feels true to you."

Clarity is Built in Motion

It does not come from planning the perfect path. It comes from taking the next honest step, and building confidence every time you show up for yourself again and again.

Start with one clear move forward today.

Start Your Pivot Here

The Pivot Plan Curriculum

  1. Build Phase

    1. 1. Take Your Business Seriously
    2. 2. Know Your Numbers
    3. 3. Defining Your Business
    4. 4. Set Up The Essentials
    5. 5. Build Your Business Presence
    6. 6. Prepare to Be Seen

  2. Test Phase

    1. Test 1: Start the Conversation
    2. Test 2: Test Your Message
    3. Test 3: Test Your Offer
    4. Test 4: Test Your Price
    5. Test 5: Test Customer Acquisition
    6. 12. The Tested Business Model

  3. Grow Phase

    1. 13. Build Your Sales System
    2. 14. Build Your Marketing System
    3. 15. Build Your Delivery System
    4. 16. Check Your Numbers
    5. 17. Build A Business That Fits Your Life
    6. 18. Choose Your Growth Strategy

  4. Go Phase

    1. 19. Build Your Greenlight Checklist
    2. 20. Build Your Exit Plan
    3. 21. Build Your Next 6 Months
    4. 22. Make Your Pivot Decision

  5. Supplemental Materials

    1. Links to Supplemental Materials

Frequently Asked Questions: